My insatiable curiosity about the human mind and the secrets of its intricate workings drew me to this article. I like the new approach to understanding pattern recognition, and the probable evolutionary and biological explanation behind it.
I like easy science. Easy in the sense that you don't need a high-tech lab to run experiments, and so I appreciated the author's description of basic experiments the researchers used to identify heightened cognitive function. Also, his incorporation of data (the ultimate legitimizer) and many quotes from experts lends the piece an authoritative tone. I also like how he didn't restrict himself to using textbook examples, how he ventured into literature and philosophy, in addition to psychology in coloring the topic.